Disney connects the stream to the shopping cart with new ad format
Disney has launched a beta programme for its first native streaming shoppable ad format, allowing consumers to shop and stream at the same time.
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Tag: streaming
Netflix partners with Carrefour to pilot new subscription programme
Netflix is aiming to win over more subscribers with the Carrefour Plus programme, which marks a first-of-its-kind deal between the streaming giant and a major retailer.
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Amazon adds Matter Casting streaming tool
Amazon is finally giving customers the chance to cast content to their home TVs and smart display devices via a new streaming tool which promises to pit the tech giant against other prominent players in the streaming space.
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Arabic streaming platform launches e-wallets
The partnership between Shahid and Paymob is the first subscription video on demand (SVOD) service in the market to offer the payment option
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Roku to offer interactive food delivery through TV streaming
The partnership with DoorDash will allow merchants to place unique click-to-order offers within their Roku ads for the first time
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