E.l.f. tests real-world commerce via Roblox virtual kiosk
Beauty brand e.l.f. has begun selling physical products on Roblox through a collaboration with Walmart.
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by Mark Dowdall | Jul 2, 2024
Beauty brand e.l.f. has begun selling physical products on Roblox through a collaboration with Walmart.
Read Moreby Mark Dowdall | Sep 27, 2023
U.S. retail giant, Walmart has introduced a virtual experience on Roblox, designed to encourage the new online communities and increase engagement among its customers.
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