Seamless Xtra Editor, Mark Dowdall speaks with Shafi Baig, VP eCommerce, Ekuep at Seamless Middle East 2024.
Ekuep is an e-commerce F&B platform and digital marketplace in the Middle East. The store sells kitchen equipment, restaurant equipment, and food service equipment. In the interview below they discuss broader e-commerce trends, fast-moving products and how technology is shaping the industry.




