UK-grocery giant Sainsbury’s has teamed up with food delivery app, Just Eat in a partnership that will be rolled out across more than 175 stores by the end of February.
This initial rollout, in locations including London, Edinburgh and Bristol, will grant users of the app access to an array of products from fresh milk and vegetables to household essentials, the companies said in a statement.
Sainsbury’s own branded food and drink will be included while deliveries are said to take place in under 30 minutes.
The deal marks the delivery platform’s second tie-up with one of the UK’s ‘Big Four’ grocery brands and comes as popularity for on-demand grocery deliveries is on the rise in the UK.
“Just Eat’s grocery offering is going from strength to strength and continues to be an area of significant focus. We’re excited to be working with Sainsbury’s to bring even more choice and flexibility to our customers when ordering the food and products they want, when they want,” said Amy Heather, Director of Strategic Accounts at Just Eat.
She added, “With the partnership launching in more than 175 sites by March, we’re delighted to bring a wide range of options to thousands of consumers, demonstrating the huge value we can provide in this space with on-demand delivery.
