Ochama, a subsidiary of Chinese retail giant, JD.com, is expanding its home delivery services and strengthening its European presence across 19 new countries, the company has announced.
First launched in the Netherlands in January 2022, Ochama operates as an omni-channel retailer that allows customers to collect orders from designated pickup points, or via traditional home delivery.
Ochama had previously been scaling the business business in Europe by collaborating with third party offline channels, including opening pick-up points in Blokker stores, a leading Dutch non-food retailer. Partnered stores can earn commission income by fulfilling pick-up orders and also benefit from extra traffic directed from the Ochama webshop and app.
The latest expansion brings Ochama’s home delivery service to a network spanning 24 countries, integrating with existing services in the Netherlands, Luxembourg, Belgium, France, and Germany. All orders will be packed at Ochama’s automated warehouse in the Netherlands before being delivered the company said.
In a blog post, the company added that customers in the Netherlands, Germany, and Belgium will now be able to benefit from next-day pick-up options, with ordering time extended until midnight at over 500 pick-up points. Meanwhile, it is also collaborating with vendors to introduce additional flexible pick-up time slots for greater convenience.
Any Li, Head of Delivery and Transportation at ochama, said, “At ochama, we are tirelessly innovating to cater to our customers’ evolving needs and to deliver on our brand promise of ‘shopping made simple.’ By extending services to 19 additional countries, we are thrilled to offer more customers across Europe a seamless, customer-centric, and easy shopping experience right to their doorsteps.”
The full list of new countries includes: Austria, Bulgaria, Croatia, the Czech Republic, Denmark, Estonia, Finland, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Poland, Portugal, Romania, Slovenia, Spain, and Sweden.
