Home furnishing specialist Ikea is expanding its Plan and Order point concept in Canada, the company has announced.
The retailer will open a new meeting point in Quebec this month, designed to help customers in the Greater Montreal Area get furnishing advice from an IKEA specialist.
According to the firm, the concept is part of a global ambition to bring a “new world of IKEA to its customers.” More than 30 Plan and Order points already exist globally in cities such as Copenhagen, Berlin, Melbourne and Los Angeles.
The service has been growing in popularity because of the more personalised support that is offered to customers. For those who are looking to plan, order or purchase complex home furnishing solutions for any room in their home they can use such meeting points to seek advice and inspiration. Personalised appointments can be scheduled with a specialist who then provides a curated selection of relevant home furnishing solutions on-site for customers to touch and try.
“We know that many of our customers in the Montreal area face significant travel time to meet IKEA, which is why we’re excited to bring the IKEA experience and our home furnishing expertise closer to our customers in Brossard, Quebec,” said Sandy Evinou, East Market Area Manager, IKEA Canada.
“Plan and Order points are part of our total market approach for the Greater Montreal Area that focuses on delivering new customer touchpoints and locally relevant home furnishing services that affordably meet the everyday needs of our customers.”
Purchases made at an IKEA Plan and order point can be delivered directly to customers’ homes or picked up at local IKEA Pick-up Locations. The Brossard Plan and Order point is the third of several planned locations in Canada, including locations in Boisbriand, Quebec and Kitchener, Ontario.
