Visa Inc. has announced plans to open a new global Technology and Product Hub in Poland to support digital commerce and payments growth in the region.

Although it will serve as Visa’s fifth major strategic global Technology and Product Hub it will be the first of its kind for the payment company in Central and Eastern Europe.

The Hub will house as many as 1,500 new tech and product hires over the next few years, reflecting Poland’s growing reputation as a location for top technology talent, the company said.

“Poland’s highly skilled workforce and vibrant IT sector make it an ideal location for us to recruit and collaborate with partners and businesses to develop new payment solutions,” said Rajat Taneja, President, Technology, Visa.

He added: ““The next wave of our product and innovation roadmap is even more exciting as we focus on the next generation of AI, cybersecurity and the resilience and availability of our network for all who depend on it.”

Visa has a longstanding relationship in Poland, first operating in the country in 1995. According to the firm, its digital payment solutions helped Poland become the the first market in the world to achieve 100 percent contactless availability.

Charlotte Hogg, CEO, Visa Europe said: “As a global company that does business in more than 200 countries and territories, it is important to us to invest in local talent, creating regional tech hubs that allow us to serve our global customer base better than ever before. We are committed to diversity and inclusion and ensuring that as Visa grows, it reflects the wide range of perspectives that make up the communities where we live and work. In Poland, this will mean bringing on board a diverse talent pool and welcoming talent from Ukraine and other parts of the region.”