virtual - Seamless Xtra

Perfect Corp. and NAO-ART unveil virtual try-on experience in Japan

by Mark Dowdall | Jul 2, 2024

Perfect Corp. has partnered with NAO-ART to introduce a a first-of-its-kind GenAI Try-On Experience in Japan

Walmart introduces Virtual Try-On tech for eyewear

by Mark Dowdall | Jan 31, 2024

From February, customers will be able to virtually “try on” frames and purchase prescription eyewear online through the Walmart app or website.

Spar deploys virtual influencer in Slovenia

by Mark Dowdall | Jan 12, 2024

Retail giant Spar is giving a new twist to AI-powered content in Slovenia with the launch a virtual influencer designed to connect with younger people.

Qatar National Bank rolls out virtual credit card

by Mark Dowdall | Jan 3, 2024

QNB Group has launched a new virtual card for credit card holders furthering the bank’s push to limit the use of plastic cards and encourage digital products.

Cathy Hackl: Understanding Gen Alpha and the future of consumerism

by Mark Dowdall | Dec 7, 2023

In the last 12 months, as brands have started to bridge the gap between the physical and the virtual, few have been better positioned to observe this shift than Cathy Hackl, Chief Metaverse Officer & Co-founder of Journey.

Al-Futtaim Automotive enhances phygital retail with virtual showroom

by Mark Dowdall | Nov 28, 2023

Al-Futtaim Automotive is aiming to remodel the automotive retail experience and meet the needs of more experiental-focused consumers by instantly transporting customers into a lifelike virtual showroom displaying a variety of models.